We use PayPal Marketing Solutions to show you targeted and personalized ads on PayPal and the PayPal advertising network. The content of the ads should be as relevant to you as possible. To achieve this, we share some of your interactions with our platform with PayPal Marketing Solutions. This includes, for example, information that you have viewed a particular page. This gives us the opportunity to target you via PayPal advertising with content based on your recent interactions. In addition, we share with PayPal Marketing Solutions information relating to your recent orders. Not only does this give us the opportunity to optimize our campaigns, but it also gives us insights into how we can improve our advertising.
The US is a country that does not provide adequate protection for personal data under EU Regulation 2016/679. This means, among other things, that US authorities may have the right to access your data without effective legal remedies being available.
Processing company: PayPal Europe S.à r.l. et Cie, S.C.A. Address: 22-24 Boulevard Royal, L-2449 Luxembourg
Data processing purposes:
- Marketing
- analysis
- International data transfer
Technologies used:
Data collected: This list contains all data collected through the use of this service, such as time information, store information, page information, product information, browser information, device information, purchase information and personal data (e.g. e-mail address).
Legal basis: Art. 6 (1) (a) GDPR (consent)
Place of processing: European Union
Retention period: The data is stored for as long as it is required for the specified processing purposes. The lifetime of PayPal Marketing Solutions cookies is up to 2 years. Once the lifetime of a cookie has expired, your browser will automatically delete it. All shared data is stored by PayPal Marketing Solutions for 9 months, while we store some of the information about your interactions with our advertisements with PayPal Marketing Solutions for up to 3 years.
Further information and options on data protection and revocation can be found at: